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TOBY HARRISON

PR CREATIVE, STRATEGIC &
NEW BUSINESS CONSULTANT

As an award-winning, multi-sector Creative, Strategic & New Business Consultant with over 20 years' PR experience, I am a natural problem solver, experienced trainer, creative mentor, innovative creative and strategic thinker with a proven track record of creating integrated communications campaigns, and consistent winner of new business pitches, helping my agency clients win 75% of the pitches I lead or am significantly involved in.

 

In my role as a freelance consultant I help agencies turn client and new business briefs into compelling communications campaigns comprised of thought-provoking strategic thinking, engaging creative positioning and unique, on-message, attention-worthy ideas spanning earned media, experiential, content and social, applying my own strategic and creative process to everything from alcohol to aviation, finance to food and technology to toys.

 

As an experienced, hands-on and passionate creativity and new business trainer, I believe in growing the confidence of people of all levels in order to unlock their creative and pitch-winning ability.

My bespoke courses, Creative Excellence Training and Win The Pitch, achieve this by providing a host

of practical techniques & tips and a range of important mindsets & behaviours.

Expertise & services:

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CREATIVE CONSULTANCY

Creative campaign planning
Idea generation & development
Brainstorm facilitation
Out of office hours "FIG" (Fast Idea Generation) service, charged by the hour for agencies that need a concept quickly
Creativity training (see TRAINING)

STRATEGIC CONSULTANCY

Strategic campaign planning
Research & insight analysis
Strategic story crafting & development
Strategy Surgery, casting fresh strategic eyes on existing or developing strategies

NEW BUSINESS CONSULTANCY

Pitch leadership & planning
Strategic & creative leadership
Client relationship management
Presentation & asset design
Pitch team coaching & preparation
"S2P" (Submission 2 Presentation) service
New business training (see TRAINING)

Toby is a slick operator - a deep thinker with the ability to jump straight to the heart of an issue. He develops

razor sharp strategies that align to both communication and commercial objectives. He delivers bold

creative ideas of any scale or size and for any marketing channel. I would highly recommend him.

Katy Campbell

Client Services Director | The PR Network

London, England

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PORTFOLIO

SOME OF MY FAVOURITE WORK 
SEE MORE >
PORTFOLIO
TRAINING
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TWO VITAL COURSES

TRAINING

I am an experienced trainer who is passionate about helping people of all levels unlock their

creative and pitch-winning potential.

My bespoke training courses, Creative Excellence Training and Win The Pitch, are informal, discussion-based and interactive. They are delivered in person and virtually, and include engaging pre-training stimulus and detailed post-training summaries. 

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CREATIVE

EXCELLENCE

TRAINING

An essential training course

guaranteed to boost creative confidence and ability in everyone.

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WIN

THE

PITCH

A vital training course packed full of over 200 pitch-winning techniques, tips, behaviours and mindsets.

Creative Excellence Training is without

a doubt one of the best training

programmes we’ve ever run.

Ben Smith

Associate Director | Wildfire PR

London, England

Paul McEntee

Founder & CEO | Here Be Dragons

London, England

I'd rather other agencies didn't do

Win The Pitch and it was our secret.

Do it, you won't regret it.

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SAY HI

If you'd like to talk about a project, new business opportunity or training, please get in touch.

toby@tobyharrison.co.uk

+44 7984 493980

CONTACT

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CONTACT
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